Clik here to view.
Product Manager Why Aren’t You Doing A Better Job Of Managing Your Sales Team?
Product Success Depends On How Well You Manage Your Sales Team… I don’t care if your product turns lead into gold, if your salespeople don’t go out there and do a good job of selling your product then...
View ArticleClik here to view.
Learn To Read Your Customer’s Mind In 3 Simple Steps
Teach Your Sales Teams How To Get In Their Customer’s Heads… Just shut-up and buy my product! In fact, while you are at it, buy a lot of my product. If only we could really tell our potential customers...
View ArticleClik here to view.
Is Your Marketing Message Missing The Point?
Your Marketing Message Has To Be Aligned With Your Customer’s Needs If you were going fishing, how much luck catching fish do you think that you would have if you didn’t use any bait on your hook?...
View ArticleClik here to view.
How To Market Your Product In 2010
2010 Is Almost Here — Do You Know What Your Customers Are Thinking? 2009 is dead, long live 2009. Ok, so it’s not quite dead yet; however, even as your sales teams are running around trying to close...
View ArticleClik here to view.
Is Microsoft Planning On Having Blue Light Specials?
Would You Really Want To Shop At A Microsoft Store? Put yourself in the shoes of a Microsoft product manger for just a moment. You’ve got a bit of a challenge: you work for a very large and a very...
View Article